MEDIA RESEARCH .......... MEDIA PLANNING .......... MEDIA NEGOTIATING

MEDIA Negotiating

GRP Media also believes in the power of relationships. Sales reps are treated as partners because we believe that their active interest and participation in the execution of our clients’ plans results in more efficient and effective programs. We also actively seek and encourage the reps to provide added value enhancements that can bring something unique and special to the plan and influence its success.

Pricing Models
GRP Media has developed market-specific proprietary pricing models that are based on a combination of SQAD and actual pricing factored by:

• Medium
• Quarter
• Demographic Target
• Daypart Mix
• Time to go to Market
• Goal